This or That Template
Create eye-catching This or That visuals for your social media, website, or blog.
About the This or That Template
This or That is a fun way for your social media followers to get to know you. Whether you use social media personally or professionally, as a casual user or as a brand, This or That helps put you in touch with people who share your interests.
Keep reading to learn more about This or That
What is This or That
If you’re a social media manager, a designer, or just someone who loves photography, then you’ve probably seen the “This or That” game on Instagram. The premise is simple:
You make two parallel lists that pit a series of choices against each other, like “apples or oranges” or “pizza or hot dogs”.
The Instagram user chooses between the various options by circling the one that they prefer. Then they share the completed game with their followers.
Although it was popularized on Instagram, you can use This or That on other social media platforms too, or even your website or blog. The template makes it easy to quickly create and save This or That games, dressing them up with graphics or colors that are eye-catching and brand-appropriate.
When to use This or That
Businesses, influencers, and bloggers use This or That to engage with their audience. It’s a fun way to get your followers engaged, and it’s an opportunity to socialize your brand content without sounding too salesy.
Many brands put This or That games in their Instagram stories to put their audience in touch with the person behind the phone. Others use the game to socialize a new product. Use This or That any time you’d like to share fun, interesting content with your followers .
Create your own This or That game
Making your own This or That game is easy with this free tool. Get started by selecting the This or That Template, then take the following steps to make one of your own.
Decide on a goal. What do you want to get out of the game? Are you using it so your followers can get to know your brand? Do you intend for them to share it on their own profiles?
Pick a theme. This or That is fun because it’s infinitely customizable. Food, holidays, music, desserts… These are just some of the many themes you can use to create the game.
List the sets of choices. The template is divided into two columns. You’ll put the parallel choices on either side of the center line. If your theme is Desserts, for example, you might list out “cake or pie,” “ice cream or cheesecake,” and so on.
Dress it up. Choose graphics, colors, images, and fun fonts that fit the theme.
Share on social media! Share your This or That to get your followers engaged.
Get started with this template right now.
Buyer Persona Template
Works best for:
Marketing, Desk Research, User Experience
You have an ideal customer: The group (or few groups) of people who will buy and love your product or service. But to reach that ideal customer, your entire team or company has to align on who that is. Buyer personas give you a simple but creative way to get that done. These semi-fictional representations of your current and potential customers can help you shape your product offering, weed out the “bad apples,” and tailor your marketing strategies for serious success.
Remote Design Sprint Template
Works best for:
Design, Desk Research, Sprint Planning
A design sprint is an intensive process of designing, iterating, and testing a prototype over a 4 or 5 day period. Design sprints are conducted to break out of stal, work processes, find a fresh perspective, identify problems in a unique way, and rapidly develop solutions. Developed by Google, design sprints were created to enable teams to align on a specific problem, generate multiple solutions, create and test prototypes, and get feedback from users in a short period of time. This template was originally created by JustMad, a business-driven design consultancy, and has been leveraged by distributed teams worldwide.
Performance Review Template
Works best for:
Management, Growth
The Performance Review Template offers a structured and intuitive framework for managers and HR professionals to evaluate an employee's performance over a specific period. One significant benefit of using this template is its ability to foster clear communication, ensuring that both employees and supervisors have a shared understanding of achievements, expectations, and areas for development, thereby promoting a more cohesive work environment.
AARRR Template
Works best for:
Marketing, Strategic Planning, Project Planning
Sometimes called “Pirate Metrics” because of the name (go ahead, say it, it’s fun), AARRR is a valuable approach for startups to consider. That’s because AARRR stands for Acquisition, Activation, Retention, Referral, and Revenue—five key types of user behavior that are highly measurable and drive growth. Ask and answer the right questions around each of these five factors, and you’ll be able to establish clear goals and identify the best steps to help reach them.
Cynefin Framework Template
Works best for:
Leadership, Decision Making, Prioritization
Companies face a range of complex problems. At times, these problems leave the decision makers unsure where to even begin or what questions to ask. The Cynefin Framework, developed by Dave Snowden at IBM in 1999, can help you navigate those problems and find the appropriate response. Many organizations use this powerful, flexible framework to aid them during product development, marketing plans, and organizational strategy, or when faced with a crisis. This template is also ideal for training new hires on how to react to such an event.
Go-to-Market GTM Template | Miro
Works best for:
Marketing, Desk Research, Strategic Planning
It doesn’t matter how innovative or effective a new product is — if it doesn’t get noticed and adopted by the right audience, the product won’t get off the ground. That’s where your Go-to-Market Strategy comes in. It’s a single resource that houses all of your research, insights, and data, and includes your business plan, target audience, marketing approach, and sales strategy. A GTM is especially important for any startups who grow fast, have to make split-second decisions, and have to be fully in sync.