The Product HQ— your product's source of truth.
An HQ for all your product thinking. A central place for you and your team to articulate and cultivate your point of view with regard to the concept at hand (be it a product, a service or something in between).
WHAT
An HQ for all your product thinking. A central place for you and your team to articulate and cultivate your point of view with regard to the concept at hand (be it a product, a service or something in between).
WHY
After years of developing frameworks and methodologies for our own internal use, we have begun to share our design, research, and innovative approach with the world as a collection of short playbooks. The hope is that they would help others to create great things.
WHO
The template at hand could be put to use by anyone (individual or team) leading a new product/innovation process. It could be a strategic designer, a product manager, a UX designer, a startup founder and so on.
WHEN
This template is most used at the early phases of a project. It is there to shepherd you in the process from 0 to 1.
HOW
The board should be self-explanatory, we have placed instructions and arrows throughout. You should be able to work your way through it bit by bit.
FURTHER CONTEXT
The board at hand is one of our latest playbook and is a part of a large collection of playbooks. The aim of our playbooks is to put our design approach to the page and help others put it to use. We hope you find this one useful.
Yours,
The Pebble Team
Get started with this template right now.
Design Research Template
Works best for:
UX Design, Design Thinking, Desk Research
A design research map is a grid framework showing the relationship between two key intersections in research methodologies: mindset and approach. Design research maps encourage your team or clients to develop new business strategies using generative design thinking. Originally designed by academic Liz Sanders, the framework is meant to resolve confusion or overlap between research and design methods. Whether your team is in problem-solving or problem space definition mode, using a research design template can help you consider the collective value of many unrelated practices.
App Development Canvas Template
Works best for:
Market Research, Product Management, User Experience
Ever noticed that building a successful app requires lots of players and moving parts? If you’re a project manager, you definitely have. Lucky for you, an app development canvas will let you own and optimize the entire process. It features 18 boxes, each one focusing on a key aspect of app development, giving you a big-picture view. That way you can fine-tune processes and get ahead of potential problems along the way—resulting in a smoother path and a better, tighter product.
Product Evolution Canvas
Works best for:
Product Management, Planning
The Product Evolution Canvas template aids product managers in planning and executing product evolution strategies. By mapping out current product features, identifying areas for improvement, and setting evolution goals, this template guides product evolution efforts. With sections for analyzing user feedback, prioritizing enhancements, and tracking progress, it facilitates iterative product development and enhancement cycles. This template serves as a roadmap for evolving products to meet evolving customer needs and market demands.
Idea Funnel Backlog
Works best for:
Design, Brainstorming, Agile Workflows
An Idea Funnel Backlog enables you to visualize your backlog and restrict the number of backlogged items at the top. In doing sos, you can prioritize items on your list without having to engage in unnecessary meetings or create too much operational overhead. To use the Idea Funnel Backlog, break up the funnel into different phases or treat it like a roadmap. Use the Idea Funnel Backlog as a hybrid model that combines your roadmap and backlog into one easily digestible format.
Product Discovery Kick Off Workshop
Works best for:
Product Managament, Planning
The Product Discovery Kick Off Workshop template accelerates the start of product discovery initiatives. By facilitating collaborative workshops, defining objectives, and establishing timelines, this template ensures that product discovery efforts are structured and focused. With sections for defining user personas, articulating problem statements, and setting success criteria, it guides teams through the initial stages of product discovery, laying the foundation for successful product development. This template serves as a catalyst for aligning teams and kick-starting product innovation journeys.
Competitor Product Research
Works best for:
Product Management, Planning
The Competitor Product Research template assists product teams in analyzing competitor offerings and market landscapes effectively. By identifying competitor strengths, weaknesses, and market trends, this template enables teams to uncover insights and opportunities for differentiation. With sections for conducting feature comparisons, SWOT analysis, and market positioning assessments, it facilitates informed decision-making and strategic planning. This template serves as a valuable resource for gaining competitive intelligence and driving product innovation and differentiation.