SWOT Matrix Template

Kitted Thinking Tools

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This exercise is especially useful during the early stages of a project to understand the strategic landscape and evaluate which actions to take.

Evaluate the Strengths, Weaknesses, Opportunities, and Threats for your business or project. Identify both internal (Strengths and Weaknesses) and external (Opportunities and Threats) strategic drivers and considerations.

Replace the placeholder prompt question at the top of the interactive board with your own project, subject, question, or framing.
Brainstorm the respective strengths, weaknesses, opportunities, and threats in each quadrant
Facilitate a discussion around key concepts, and if relevant assign responsibilities and action items

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SWOT Matrix Template

This exercise is especially useful during the early stages of a project to understand the strategic landscape and evaluate which actions to take.

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