Story Mapping
This template is perfect for product teams to flash out a feature idea.
This template is perfect for product teams to flash out a feature idea. After the idea is clear, you can define the assumptions that need to be true for the idea to work. And, finally, you prioritize those assumptions for working on de-risking them.
How to use the template:
Step 1: identify the key actors
Step 2: map out the steps
Step 3: use the story map to generate assumptions
Step 4: evaluate assumptions on importance vs evidence
Instructions for each step can be found in the template.
The template was based on the techniques in the book "Continuous Discovery Habits" from Teresa Torres and is meant to be used as the next natural step after an opportunity is validated.
Get started with this template right now.
Customer Journey Map Template
Works best for:
Ideation, Mapping, Product Management
A customer journey map (CJM) is a visual representation of your customer’s experience. It allows you to capture the path that a customer follows when they buy a product, sign up for a service, or otherwise interact with your site. Most maps include a specific persona, outlines their customer experience from beginning to end, and captures the potential emotional highs and lows of interacting with the product or service. Use this template to easily create customer journey maps for projects of all kinds.
Journey Map To Plot the Customer Experience
Works best for:
Customer Journey Map
A journey is a tool to map out the customer experience of (a part of) your product/service in a visual way.
Customer Journey Mapping
Works best for:
Customer Journey Map
Guidelines for Customer Journey Mapping.
Niching Down: Online Course Persona Empathy Map
Works best for:
Market Research, Research & Design
Niching Down Online Course Persona Empathy Map helps you tailor online courses to specific personas. By understanding their needs and motivations, you can design more effective and engaging course content. Perfect for course developers and educators.
Two-track Journey Map
Works best for:
Customer Journey Map
This is a journey map with a bit of a twist -- it presents the customer's journey alongside the institution's journey.
Scenario Mapping Template
Works best for:
Desk Research, Mapping, Product Management
Scenario mapping is the process of outlining all the steps a user will take to complete a task. The scenario mapping template helps you create a visual guide to what different personas are doing, thinking, and feeling in different situations. Use scenario mapping to outline an intended or ideal scenario (what should happen) as well as what currently happens. If you’re trying to outline the ideal scenario, user mapping should take place very early on in a project and can help inform user stories and the product backlog. If you’re just trying to get a better sense of what currently happens, you can do user mapping when conducting user interviews or observation.