Startup Positioning Framework

The Startup Positioning Framework is designed to help early-stage tech startups position their products to build their product-market fit throguh positioning. The framework will not just take you through the basics of your ICP to differentiating your product from the competitors and crafting a value proposition + unique selling points, but help you with the implementation of the new positioning as well. The immediate gains you should feel in your product if you complete the framework as intended are:

- Easier user acqusition & sales

- Higher conversion rates

- Improved traction

- Getting to that elusive product-market fit.