Rapid B2B Business Idea Validation Canvas

This canvas helps prospective or emerging founders systematically explore business opportunities by starting with problems.

Following a product-thinking methodology, it guides a customer-obsessed approach to validate ideas before building.

How to Use This Canvas:

• Work through sections 1-4 first (Exploring the Problem Space).

• Then move to sections 5-8 (Pathway to a Solution).

• Use sticky notes or write directly in each box.

• Aim for 4-6 items per section.

• Remember: this is about exploration, not perfection.