Product x Marketing Roadmap
This board is designed to streamline communication between product, marketing, and business teams.
The strategy's goal is to foster a transparent, collaborative, and efficient environment for cross-functional teams to share ideas, track progress, and align on objectives.
It focuses on seven key aspects, including key information, product marketing, email campaigns, culture marketing, community marketing, PR, and campaign results.
This template was created by Jami Sabety-Javid.
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Empathy Map Template
Works best for:
Market Research, User Experience, Mapping
Attracting new users, compelling them to try your product, and turning them into loyal customers—it all starts with understanding them. An empathy map is a tool that leads to that understanding, by giving you space to articulate everything you know about your customers, including their needs, expectations, and decision-making drivers. That way you’ll be able to challenge your assumptions and identify the gaps in your knowledge. Our template lets you easily create an empathy map divided into four key squares—what your customers Say, Think, Do, and Feel.
The Product Storyboard
Works best for:
Product Management, Planning
The Product Storyboard template enables product managers to visualize product experiences and user journeys. By mapping out key touchpoints, interactions, and scenarios, this template helps teams understand user needs and pain points. With sections for defining user personas, storyboarding user flows, and capturing feedback, it supports iterative product design and validation. This template serves as a storytelling tool for communicating product visions and guiding product development efforts towards delivering exceptional user experiences.
App Development Canvas Template
Works best for:
Market Research, Product Management, User Experience
Ever noticed that building a successful app requires lots of players and moving parts? If you’re a project manager, you definitely have. Lucky for you, an app development canvas will let you own and optimize the entire process. It features 18 boxes, each one focusing on a key aspect of app development, giving you a big-picture view. That way you can fine-tune processes and get ahead of potential problems along the way—resulting in a smoother path and a better, tighter product.
Product Launch Lifecycle
Works best for:
Product Management, Planning
The Product Launch Lifecycle template guides product managers through the stages of launching new products. By outlining pre-launch, launch, and post-launch activities, this template ensures comprehensive product launch planning and execution. With sections for defining launch objectives, identifying target audiences, and tracking performance metrics, it facilitates coordinated efforts across marketing, sales, and product teams. This template serves as a roadmap for successful product launches, maximizing market impact and customer adoption.
[Triple Diamond] Project Map
Works best for:
Roadmap, Mapping, Planning
The [Triple Diamond] Project Map template provides a comprehensive framework for managing project initiatives from inception to delivery. By guiding teams through the stages of discovery, definition, and delivery, this template ensures alignment with stakeholder expectations and project objectives. With a focus on user-centric design and iterative development, teams can deliver high-quality solutions that meet user needs and drive business value.
Improve Any Product - Product Management
Works best for:
Product Management, Planning
Improve Any Product - Product Management template provides a structured framework for enhancing product quality and performance. By analyzing customer feedback, identifying improvement areas, and implementing iterative enhancements, this template empowers product managers to optimize product features and functionalities. With sections for prioritizing enhancements and tracking progress, it facilitates continuous improvement efforts, ensuring that products meet evolving customer needs and market demands.