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From Stories to Concepts

Michaela Dererova

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🚀 When to Use This Approach

Use this method after completing your discovery research and ideating high-level solutions, or when you're shaping a vision concept for your product or experience.

It’s the perfect time when you want to:

  • ✅ Align your team on initial user stories to explore potential usage scenarios and journeys

  • 💡 Connect your concept ideas, features, and innovations into a cohesive narrative

  • 🧩 Identify wireframes and define next steps to move from vision to execution

This phase bridges creativity with clarity—turning big ideas into actionable design direction.

Michaela Dererova

Product designer @ Dell Technologies

Animal & nature lover with a passion for practical design 💚


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