Expanded Service Blueprint
It uses Miro's table widget so that you can easily reorder columns and merge cells across columns (as the example shows).
This has standard swim lanes, but adds:
Touchpoints, Channels - where or how is the customer interacting with us?
Aspects of Larry Marine's Task Analysis approach, including what I'm calling his Task Detractors - 3 swim lanes for tools, knowledge, workarounds; questions, issues, blockers; manually intensive, error-prone, and cognitive load. Looking at these details surfaces way opportunities to improve the flow and experience.
Metrics - how did we measure this or what numbers/data did we see related to this step? For the future state, what will we measure and how (success criteria)?
Risks, Policies, Considerations - I believe companies don't document current/potential risk enough. This might include laws and regulations we should consider.
Opportunities, Recommendations - Early insights and suggestions, step by step.
When would I use this?
Service design and service blueprinting.
After qualitative CX or UX research such as observations studies, contextual inquiry, interviews, and IDIs.
In the workshop to finalize your current or future state service blueprint.
Because your customer journey map isn't telling enough of the story.
Why doesn't this show emotions, feelings, or quotes?
It's already rather tall!
You can add emojis to the Customer Actions line if you'd like to summarize or show how they are likely to feel during that step.
This isn't a CJM. The focus is more on experiences and the interplay with our Onstage and Backstage people, processes, props, and systems.
This template was created by Debbie Levitt.
Get started with this template right now.
User Journey Mapping Template
Works best for:
Design
Each person's life is a unique journey filled with daily decisions and challenges. The User Journey Mapping Template is a useful tool to visually represent these individual experiences. It simplifies understanding and documenting the current state of a situation by breaking down its different parts.
Card Sorting Template
Works best for:
Desk Research, UX Design, Brainstorming
Card sorting is a brainstorming technique typically used by design teams but applicable to any brainstorm or team. The method is designed to facilitate more efficient and creative brainstorms. In a card sorting exercise, you and your team create groups out of content, objects, or ideas. You begin by labeling a deck of cards with information related to the topic of the brainstorm. Working as a group or individuals, you then sort the cards in a way that makes sense to you, then label each group with a short description. Card sorting allows you to form unexpected but meaningful connections between ideas.
Stakeholder Empathy Map by IASA
Works best for:
Market Research, Research & Design
Stakeholder Empathy Map Template is designed to understand the perspectives of stakeholders. It helps you capture their needs, concerns, and motivations, ensuring your projects align with stakeholder expectations and foster better collaboration.
Service Blueprint to connect journey & operations
Works best for:
Research & Design
Connect customer journeys with operational processes using the Service Blueprint by Essence. This template helps you map out service interactions and backend processes, ensuring seamless service delivery. Use it to align teams, identify gaps, and enhance the customer experience. Perfect for visualizing the entire service ecosystem and improving coordination between different service components.
Storyboard for Animation Template
Works best for:
Storyboard
The Storyboard for Animation template offers a structured approach to visualizing your animation from start to finish. With sections for scenes, actions, audio, and technical details, this template supports every stage of animation production. Perfect for animators and creatives, it enhances collaboration, ensures consistency, and brings your animated vision to life with clarity and precision.
Tell a Great Story
Works best for:
Storyboard
Tell a great story with the Storyboard template. Visualize your narrative using images, notes, and descriptions to map out each scene. This template is perfect for filmmakers, content creators, and marketers looking to craft compelling stories. It helps you organize your thoughts, sequence your story elements, and ensure a cohesive flow. Whether you're planning a video, a marketing campaign, or a presentation, this tool makes storytelling easier and more effective.