Empathy Map [Research]
Empathy mapping is a deep dive into a user's thoughts, motivations and feelings.
Empathy mapping is a deep dive into a user's thoughts, motivations and feelings. We use an empathy map to articulate what we know about a particular type of user, to understand them, and to help stakeholders understand them.
We can use an empathy map to understand the reasons behind why users interact with a product or service in a certain way.
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Service Blueprint
Works best for:
Research & Design
The Service Blueprint by Slalom Philadelphia helps you map out service interactions and backstage processes. It's perfect for identifying service gaps and optimizing workflows. Use this template to align teams, improve customer experiences, and ensure seamless service delivery. It's ideal for fostering collaboration and strategic planning, making it a valuable tool for service design and improvement initiatives.
Idea Drafting Template
The Idea Drafting Template encourages you to tap into your innate creativity by drawing pictures to quickly generate ideas. The sketching process stimulates a cycle of creativity that supports the development of concepts. By externalizing your thoughts through sketches and seeing them visualized, you can generate variations and continue the creative process.
Cheat Sheet Template
To ensure quick and efficient understanding and usage of a product, many products come with a reference guide or cheat sheet. Similarly, when introducing an unfamiliar concept to new audiences, a cheat sheet can effectively communicate the key principles and main features. The idea is to treat the concept as a new product and create a concise and clear reference guide that explains its intended purpose and basic specifications in a simple and straightforward manner.
The Ultimate Storyboarding Template
Works best for:
Storyboard, Design, Planning
Elevate your storyboarding with The Ultimate Storyboarding Template. Designed for ultimate flexibility and detail, this template supports a wide range of projects, from films to product launches. It includes sections for scene breakdowns, character arcs, and visual elements, making it ideal for comprehensive storytelling. Use it to create detailed, engaging storyboards that communicate your vision clearly and effectively to your team and stakeholders.
Proto Persona Template
Works best for:
UX, UX Research, Product Design
The Proto Persona Template is tailored to capture the essence of hypothetical user segments. It encapsulates key attributes such as user needs, behaviors, and potential pain points. One of its standout benefits is its ability to foster empathy. By visualizing and understanding these preliminary user profiles, design and strategy teams can tap into a deeper connection with their target audience, ensuring that solutions resonate authentically and address genuine needs.
Expanded Service Blueprint
Works best for:
Research & Design
The Expanded Service Blueprint provides a detailed view of your service processes and interactions. This template is ideal for comprehensive service analysis and improvement. Use it to align teams, visualize the customer journey, and identify opportunities for optimization. It's perfect for enhancing service delivery, fostering collaboration, and ensuring a seamless and efficient service experience for your customers.