Empathy Map Invoke template

Empathy Map by Invoke

Knowing who your users are isn't enough. You have to know how they behave.

By using using an Empathy Map, you can outline shared behaviours of a persona archetype. This behavioural information proves to be much more practical when strategizing and designing products than the demographic information of traditional personas.

This template was created by Invoke.

Empathy Map by Invoke

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