Basic Persona & Empathy Map
Basic personas and empathy maps create strategic value by incorporating during a transition process.
Basic personas and empathy maps create strategic value by incorporating during a transition process. These tools serve as essential compasses, guiding organizations toward user-centric design, informed decision-making, and enhanced customer satisfaction.
By creating these semi-fictional characters, you can focus efforts on meeting user needs. Empathy maps add to this by fostering a deep understanding of users’ emotions, thoughts, and behaviours. This user-centric approach drives better decisions.
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Lean Canvas Template
Works best for:
Agile Methodology, Strategic Planning, Agile Workflows
Business opportunities can get dense, cumbersome, and complex, and evaluating them can be a real challenge. Let a lean canvas streamline things and break down your business idea for you and your team. A great tool or entrepreneurs and emerging businesses, this one-page business model gives you an easy, high-level view of your idea — so you can stay focused on overall strategy, identify potential threats and opportunities, and brainstorm the various factors at play in determining your potential profitability in an industry.
Empathy Map Template
Works best for:
Market Research, User Experience, Mapping
Attracting new users, compelling them to try your product, and turning them into loyal customers—it all starts with understanding them. An empathy map is a tool that leads to that understanding, by giving you space to articulate everything you know about your customers, including their needs, expectations, and decision-making drivers. That way you’ll be able to challenge your assumptions and identify the gaps in your knowledge. Our template lets you easily create an empathy map divided into four key squares—what your customers Say, Think, Do, and Feel.
Product Feature Presentation
Works best for:
Product Management, Planning
The Product Feature Presentation template aids product teams in showcasing product features and benefits effectively. By providing a structured framework for presenting key features, use cases, and value propositions, this template enables teams to communicate product functionality clearly and persuasively. With sections for creating feature demos, customer testimonials, and competitive differentiators, it facilitates engaging presentations that resonate with target audiences. This template serves as a powerful tool for driving product adoption and generating customer interest.
Infographic Template
Works best for:
Marketing, Desk Research, Documentation
As we bet you’ve experienced, data can get pretty dense and dry. But you need it to be compelling, memorable, and understandable. The solution? Infographics. These are tools that let you present information in a visually striking way and turn quantitative or qualitative data into stories that engage and resonate. Whoever you’ll be presenting to — customers, donors, or your own internal teams — our template will let you design an infographic that combines text and visuals to break down even the most complicated data.
Define A Winning Product Vision
Works best for:
Product Management, Planning
The Define A Winning Product Vision template assists product teams in articulating compelling visions for product development. By defining goals, target markets, and differentiation strategies, this template aligns teams around a shared vision for success. With sections for outlining product features, benefits, and value propositions, it communicates the essence of the product effectively. This template serves as a guiding light for product development efforts, inspiring creativity and focus as teams work towards bringing the product vision to life.
Product tone of voice
Works best for:
Product Management, Planning
The Tone of Voice Workshop template helps product teams define and align on brand tone and messaging. By facilitating collaborative workshops, exploring brand personality traits, and defining tone guidelines, this template ensures consistent and impactful communication. With sections for identifying target audience personas, articulating brand values, and crafting messaging principles, it enables teams to create authentic and compelling brand voices. This template serves as a foundation for building strong brand identities and resonating with customers across all touchpoints.