Create personas that help you craft better user experiences
Discover possibilities
Why Miro is the best persona creator
Don’t start from scratch
Get inspired by our Templates Library and speed up the persona creation process, no matter if you’re a beginner or a pro. Miro lets you customize and edit templates quickly, allowing you to focus more on the work that matters.
Create a central UX hub
Use Miro’s visual workspace to centralize all your research and findings, making it easier to ideate, create, and design products. Create a single source of truth for teams throughout the entire design process.
Easily collect and review feedback
Miro’s persona creator ensures that every voice is heard, fostering a more inclusive and comprehensive understanding of your user personas. Iterate on your user personas without losing previous versions, gaining a better overview of your process.
Share it
After creating your user personas, present them to your team, stakeholders, or clients using Miro’s interactive presentation features. Toggle between different views, zoom into details, and guide your audience through the user journey you've designed.
Integrated with your favorite tools
![150-plus-apps-and-integrations_image_EN_standard_3_2](https://images.ctfassets.net/w6r2i5d8q73s/eukCg0rlZwALnsTen1Klb/eea90c6d6033a86287277af3e30585b8/agile_retrospective_product-image_02_EN_standard_3_2.png?fm=webp&q=75)
Related templates
![User Persona-thumb-web.png](https://images.ctfassets.net/qop92tnevinq/6c7CCSLzShm4jahUL4JsmO/9b27e044ae492859cf516dd98b727230/User_Persona-thumb-web.png?fm=webp&q=75)
![Buyer Persona View-thumb-web.png](https://images.ctfassets.net/qop92tnevinq/3zpuVoim1Mm9nd0vgm0ZYa/489b6f8ec1a85ecfb16d5436fb641585/Buyer_Persona_View-thumb-web.png?fm=webp&q=75)
![User Persona-thumb-web.png](https://images.ctfassets.net/qop92tnevinq/6c7CCSLzShm4jahUL4JsmO/9b27e044ae492859cf516dd98b727230/User_Persona-thumb-web.png?fm=webp&q=75)
![Customer Journey Map (2)](https://images.ctfassets.net/w6r2i5d8q73s/7uAC3h6TxXCBKAWn3qsLkH/36a773111beeae23efa63e8c9da15763/Customer_Journey_Map__2_.png?fm=webp&q=75)
![Research-web.png](https://images.ctfassets.net/qop92tnevinq/Zj3yfTYDY0OfI46muw47v/77801f21b6135a0ef7b0debd1dea8e6a/Research-web.png?fm=webp&q=75)
![Empathy_Map.webp](https://images.ctfassets.net/w6r2i5d8q73s/5AoLfTGHe1RcKyYMYtnro8/d5902dfca6fa7fd1d73132b33e71326c/Empathy_Map.webp?fm=webp&q=75)
How to create a persona with Miro
![social_proof_cover_photo_EN_jumbo_16_9_2x.png](https://images.ctfassets.net/w6r2i5d8q73s/2W99ToXqgqMH3xGyEAypTu/b96b18098d897a5ec6d51d979d7f5132/social_proof_cover_photo_EN_jumbo_16_9_2x.png?fm=webp&q=75)
The world's most innovative companies are collaborating in Miro, everyday
“With Miro, we went from project brief to in-market launch in 10 months. That usually takes 3 years at PepsiCo.”
Caroline de Diego
Senior Manager, Global Design & Marketing Innovation at PepsiCo
![Pepsico logo black](https://images.ctfassets.net/w6r2i5d8q73s/3pnMIyazp4F6Pt3o65VX21/7b155472394fd42a7ccdadc2bd1f59ed/Pepsico_Logo_black.png?fm=webp&q=75)
“Bringing everyone together to plan in Miro means the most impactful initiatives will happen at the right time.”
Lucy Starling
Product Operations Lead at Asos
![ASOS_quote_photo_EN_small_11_x2.png](https://images.ctfassets.net/w6r2i5d8q73s/6QooK4PdkQenlDtNSdo80S/7f69e9bca646d9472886e8f48bf77548/ASOS_quote_photo_EN_small_11_x2.png?fm=webp&q=75)
“The team onboarded in 10 minutes to use Miro for workshops. Getting our organization to adopt this product was a no-brainer.”
Konrad Grzegory
Agile Transformation Lead at CD PROJEKT RED
“Miro templates helped us go from scratch to a full-fledged plan where we mapped activities, ideas, and dependencies.”
Marc Zukerman
Senior Director of Project Management at Hearst
![Hearst logo black](https://images.ctfassets.net/w6r2i5d8q73s/1462aMBTrVIncxkO80Qn3u/195e308a3d529704ea4e8ff6bb3fcca2/Enterprise_Logos.png?fm=webp&q=75)
“Miro allows all our teams to align themselves with certain tools and models: they work independently and create products that really meet our customers' needs.”
Luke Pittar
Sustainability Innovation & Design Coach at The Warehouse Group
“To be truly innovative, everyone needs to have a voice, and everyone needs to be able to iterate on each other’s ideas. Miro has made that possible for us.”
Brian Chiccotelli
Learning Experience Designer at HP
![HP logo black](https://images.ctfassets.net/w6r2i5d8q73s/1kzWl4UwPmtEfjvdsdJ6o3/785afb9fc734059058f0cada0ae27aa1/Enterprise_Logos__1_.png?fm=webp&q=75)
![HP_quote_photo_EN_small_11_x2.png](https://images.ctfassets.net/w6r2i5d8q73s/32j3A7zrvDW1S3LC8YpCWj/8350a87d8ead6f4a1bd146abc49fb96c/HP_quote_photo_EN_small_11_x2.png?fm=webp&q=75)
Persona creator FAQs
Can I customize Miro's persona templates?
Absolutely! Miro's persona templates are designed to be flexible and fully customizable. While the templates provide a solid starting point, you can adjust and adapt every aspect of them to suit your specific project needs. This allows for the creation of tailored personas that accurately represent your varied user base.
How often should personas be updated or revised?
Personas should be updated whenever there are significant changes in your user base or product. This could be due to factors such as a change in your product direction, entry into new markets, or shifts in your target audience's behavior or preferences. As a general rule, it's good practice to review your personas at least once a year.
Are there any tools available to assist in creating and managing personas?
Yes, there are many tools available that can help with creating and managing personas, including Miro. Choose a persona maker that provides a collaborative platform where you can create, refine, and share personas, and make sure the tool is flexible enough to attend to your needs.