The Creator's Journey: Build Your Big Idea
Hello Creators!
9 out of 10 ideas will fail. But this doesn't stop the creators, makers and entrepreneurs in their quest to build. To take an idea from a seed that is planted in their mind to shape it into a fully-grown oak tree.
Innovation, creativity, entrepreneurship, it goes by many names, but the art of having an original thought and building it into a real-world idea is one of the most challenging, loneliest and trying processes you can embark on.
Having both been an entrepreneur and worked at leading design and digital product studios, I have a unique perspective based on this experience. And I felt there is a need to help the next cohort. So I built an open-source library of tools, products and reference material to guide a user from idea to execution.
The Creators Journey is a tool that has 5 phases that you follow. Connect, Curate, Craft, Create, Circulate. Each stage helps you to build, strengthen and develop your idea. Most importantly it guides you through the process to launch an idea.
The 5 Phase of the Creators Journey
Connect: As a founder or creator the most important part of building an idea is to understand what matters to you, what motivates you, and your passions. As Paul Graham founder of YC has famously said and written, finding your purpose is the most important thing you can do in life. And it is one of the hardest! This phase will help you to understand what ideas you should pursue and what matters to you.
Curate: With an understanding of your drivers and motivations, we step into the process of developing ideas. This phase offers a suite of tools, strategies and tactics for developing ideas, thinking creatively and stimulating your imagination to unlock your genius.
Craft: With ideas in hand, the next step is focused on refining these. Understand the value of the idea, its purpose, and how it could solve a real user problem. How could this idea be brought to life? Thinking like an artist there are elements of sculpting the idea, playing with it, to find its fit in the world.
Create: With strong ideas emerging you narrow your focus in the create phase and bring them to life. These could initially be in the form of sketches through to prototypes (a first draft). You talk to people about your idea, walk them through it, take the user’s feedback and iterate on it 2–3 times. The tools in this section help you to build. Gather feedback and create your idea.
Circulate: Finally, you near your reward. To release your idea into the world. From going through the 4 phases before you feel confident that your idea is one that you value, believe in and are solving a customer problem. The Creators Jurnye guides you through the last steps of releasing your product, which will provide you with an immense sense of purpose, fulfilment and satisfaction.
This is the Creators Journey. A guide to building an idea.
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