FES Model
Purpose
The template's purpose is to identify the gaps in perception your team, users, and stakeholders are having against your product.
Instructions
The following steps describe the process you will need to implement to apply this template:
Step 1 - Product Validation
Based on your product concept and strategy, identify the ideal position of your product based on the three dimensions.
Step 2 - User Research
Identify the position of your product, based on user perception.
Step 3 - Stakeholder Validation
Identify the position of your product, based on stakeholder perception.
Step 4 - Product Strategy
Once you have the three perceptions (Team, Users, and Stakeholders), identify the gaps you have and restructure the product strategy, content, and roadmap, based on the moves you want to apply.
Step 5 - Product Implementation
Define a roadmap with your team, stakeholders, and the marketing team to implement the next steps.