Persona Empathy Map & Canvas

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Please check out my Persona template as well as the Persona Empathy Map inspired by the classic Canvas theme, with a little flowerly touch from "Bridgerton" 🌷.

Crafting a persona is like drawing a detailed map of your ideal customer’s world 🗺️. It’s about understanding who they are, what they need, and why they might love your product or getting to the core of its problem 🎯. A persona brings data to life, transforming numbers and trends into a relatable character that represents your audience 👥.

Now, imagine pairing this persona with an empathy map. It’s like giving your team a pair of glasses to see the world through your customer’s eyes 👓. The empathy map delves into what the persona hears 🎧, sees 👀, thinks 💭, and feels ❤️. This powerful combo ensures every decision you make is not just data-driven, but also heart-driven, aligning perfectly with the human experience at the core of your brand 🌟.

Together, they’re a dynamic duo that guides your team to create products, services, and messages that resonate deeply, fostering a genuine connection that goes beyond the surface 🤝. It’s not just useful; it’s a game-changer for customer-centric innovation! 🚀

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Sophie RAOUL image
Sophie RAOUL
Business Process Manager
I love being able to live out my creativity in my day-to-day work with miro 😍
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